Course Description

Lewis Howes

Course curriculum

  • 1

    Unit 1: Designing Your Product

    • Home

    • Intro Unit 1

    • 1.1 Crafting Your Product Idea: Brainstorm

    • 1.2 Crafting Your Product Idea: Feedback

    • 1.3 Crafting Your Product Idea: Decision Time!

    • 1.4 Creating Your Course Name

    • 1.5 Getting Organized with Your Domain

    • 1.6 Your Logo

    • 1.7 Creating Your Content

    • 1.8 Creating Your Bonuses

    • 1.9 Recording Your Content

    • 1.10 Bootcamp “Style” Courses
  • 2

    Unit 2: Creating Your Course

    • Intro Unit 2

    • 2.1 Creating Your Course

    • 2.2 Adding Your Course Content

    • 2.3 High Converting Landing/Sales Pages

    • 2.4 Styling Your Membership Course

    • 2.5 Managing Your Members

    • 2.6 Advanced Membership Course Features

    • 2.7 Getting Paid
  • 3

    Unit 3: Sales Setup

    • Intro Unit 3

    • 3.1 Pricing Your Course

    • 3.2 Guarantees & Refund Policies

    • 3.3 Thank You Pages, Downsells & Upsells

    • 3.4 Enrollment Periods
  • 4

    Bonus Unit 1: Framing Your Expertise

    • B1.1 Expert Training (Social Proof, Testimonials, Bios, Headshots)

    • B1.2 Engaging Your Audience
  • 5

    Bonus Unit 2: Growing Your List

    • B2.1 List Building with Social Media

    • B2.2 Social Media Marketing

    • B2.3 Affiliate Marketing
  • 6

    Bonus Unit 3: Advertising

    • B3.1 Intro to Facebook Ads, Automation and Webinars

    • B3.2 Intro to Online Advertising
  • 7

    Resources

    • The Perfect Customer

    • How to Get Raving Testimonials